● Leads, bookings & investor‑ready growth

Growth systems for small businesses and early‑stage startups.

JSR Growth Lab helps local and new businesses get more leads and bookings using Google Ads, simple funnels and light automation. For startups, we also help build the growth story and numbers you need for venture funding.

⚙️ Built for small & new businesses 🎯 Focus on leads, not vanity metrics 📊 Data‑driven, AI‑assisted insight
Who we help

Small, new and ambitious businesses.

We’re built for owners and founders who are too busy running the business to decode ads, funnels and investor decks – but still want serious, modern growth.

Local service businesses (salons, clinics, trades)
New and early‑stage businesses finding their first customers
Bootstrapped founders growing from 0 → 1
Pre‑seed / seed‑stage startups preparing for funding
What we do

Big‑company growth tools, simplified for you.

We package what large companies do (multi‑channel ads, funnels, tracking, optimisation) into a simple, affordable system for small businesses and early‑stage startups.

01. Lead & booking engine

We design the path from “stranger” to “booking”: ads, landing pages, lead capture and follow‑up – tailored to your business.

  • Google & Meta ad campaigns for your services and area
  • Simple landing/booking pages (no complex websites needed)
  • Tracking for calls, forms and WhatsApp enquiries in one place

02. Light automation & AI‑assisted optimisation

We use automation and AI to reduce manual work and steadily improve performance, without over‑engineering.

  • Automatic confirmation and reminder messages for leads
  • Review and referral prompts after service is delivered
  • AI‑assisted testing of ad creatives and audiences

03. Startup growth & funding readiness

For founders preparing for fundraising, we help build the growth narrative, metrics and simple systems investors expect.

  • Clarifying your customer acquisition strategy and funnels
  • Basic dashboards for key metrics (CAC, LTV, retention)
  • Input on pitch content around traction and growth plan
How it works

From first call to live growth system.

We keep the process simple and transparent. No jargon, no long contracts – just a clear system to bring you more of the right customers.

1

Discovery & plan

We spend 30–45 minutes understanding your services, customers, pricing and current marketing. We then propose a simple funnel and ad plan.

2

Build & launch

We set up or improve your landing pages, connect tracking (calls, forms, WhatsApp) and launch focused ad campaigns in your area or niche.

3

Optimise & grow

Each month we review spend, leads and bookings, then adjust campaigns and messaging. For startups, we track the key metrics investors care about.

Founder

Grounded in real business and modern tech.

JSR Growth Lab is led by Jyotsana Singh Rajawat, combining an MSc in Artificial Intelligence from the University of Surrey with hands‑on focus on small business realities.

Founder · JSR Growth Lab

“Small businesses deserve big‑company growth tools – without the big‑company noise.”

I started JSR Growth Lab after seeing how often small and new businesses are sold complicated marketing that doesn’t translate into real customers. My focus is simple: bring you more of the right leads and help early‑stage founders tell a growth story that investors can understand.

With a background in AI and a strong connection to both India and the UK, I bring structured, data‑driven thinking to practical, everyday business problems – without drowning you in dashboards.

🎓 MSc Artificial Intelligence, University of Surrey 📍 Based in the UK, working with clients globally
I work directly with a small number of clients at a time so we can learn, iterate and grow together.
J
Packages

Start small, then scale what works.

Transparent, flexible packages. Your ad spend is separate and paid directly to Google/Meta – we don’t hide it inside our fees.

Launch Setup
£XXX one‑time
  • Discovery session & growth plan
  • 1–2 landing/booking pages
  • Tracking setup (calls, forms, WhatsApp)
  • Initial Google/Meta campaigns
Most popular
Ongoing Growth
£XXX per month
  • Active campaign management & optimisation
  • Monthly performance summary call
  • Ad creative and audience testing
  • Light automation (reminders, reviews)
Startup & Funding Prep
£XXX custom
  • Customer acquisition & funnel design
  • Metric definitions (CAC, LTV, retention)
  • Simple dashboards & reporting structure
  • Input on traction & growth slides for your deck
FAQ

Questions you might have.

A few quick answers. We can discuss the details for your specific business on a short call.

Do I need a website already?

No. We can create simple, focused landing or booking pages for your offers even if you don’t have a full website yet.

How much ad budget do I need?

It depends on your niche and city, but many small businesses start testing with a few hundred pounds per month and scale up once we see which campaigns are working.

Can you guarantee results?

Nobody credible can guarantee specific numbers – but we do guarantee a structured, transparent process, clear reporting, and continuous optimisation based on data, not random guesses.

Are you a financial or investment adviser?

No. We do not provide regulated investment advice. For startups, we focus on growth strategy, metrics and how to present your traction clearly – you remain responsible for fundraising decisions.

Contact

Tell us a bit about your business.

Share a few details and we’ll get back to you to schedule a short, no‑pressure call to see if JSR Growth Lab is a good fit.